Managing marketing (Record no. 23374)

000 -LEADER
fixed length control field 00525nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131213674
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Palmer, Roger
245 ## - TITLE STATEMENT
Title Managing marketing
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth-Heinemann
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 380
490 ## - SERIES STATEMENT
Series statement
590 ## - LOCAL NOTE (RLIN)
Vendor Vendor: Penta Book Distributors
Order No 871
Order Date 2008-06-16
Bill No 742
Bill Date 2008-06-20
Acq Mode A
Budget Head MARKETING MANAGEMENT
Currency Currency: Rs
Amount 395.00
Recomented by Req by: Dr.K.Unnikrishnan Nair
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title MARKETING MANAGEMENT 2
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cooper,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
        Main Library Main Library (First Floor, Rack No.33) 2008-07-28 395.00 658.8 PAL 24307 2016-08-02 2016-08-02 Books
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