New rules of marketing & PR (Record no. 30630)

000 -LEADER
fixed length control field 00562nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118488768
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 SCO/N
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Scott, David Meerman
245 ## - TITLE STATEMENT
Title New rules of marketing & PR
250 ## - EDITION STATEMENT
Edition statement 4.0
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. John Wiley & Sons
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 439+23
490 ## - SERIES STATEMENT
Series statement
590 ## - LOCAL NOTE (RLIN)
Vendor Vendor: T.R. Publications Pvt. Ltd.
Order No 1168
Order Date 2014-05-22
Bill No 110
Bill Date 2014-06-10
Acq Mode A
Budget Head MARKETING MANAGEMENT
Currency Currency: USD
Amount 23.95
Recomented by Req by: PROF.KEYOOR N PURANI
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title INTERNET MARKETING--PUBLIC REALTIONS 3
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date checked out Price effective from Koha item type
        Main Library Main Library 2014-06-26 1.00 1 1 658.84 SCO/N 32384 2018-09-13 2016-08-11 2016-08-11 2016-08-02 Books
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Koha version:19.05.02.000