| 000 -LEADER |
|---|
| fixed length control field |
00522nam a2200181 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0077076982 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 CHA 1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chaston, Ian |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Customer-focused marketing |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
|
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
London |
| Name of publisher, distributor, etc. |
McGraw-Hill Book compnay |
| Date of publication, distribution, etc. |
1998 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
222 |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
McGraw-Hill Marketing for Professional Series |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Vendor |
Vendor: |
| Order No |
364 |
| Order Date |
2002-10-28 |
| Bill No |
|
| Bill Date |
1904-01-01 |
| Acq Mode |
|
| Budget Head |
|
| Currency |
Currency: USD |
| Amount |
39.50 |
| Recomented by |
Req by: |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
MARKETING MANAGEMENT--CUSTOMER SATISFACTION |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
|
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |