Art of social media: power tips for power users (Record no. 46522)

000 -LEADER
fixed length control field 01680 a2200181 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210825b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780241199473
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 316.774 KAW/A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kawasaki, Guy
245 ## - TITLE STATEMENT
Title Art of social media: power tips for power users
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc United Kingdom;
Name of publisher, distributor, etc Portfolio Penguin,
Date of publication, distribution, etc 2014.
300 ## - PHYSICAL DESCRIPTION
Extent 196p.
520 ## - SUMMARY, ETC.
Summary, etc From Guy Kawasaki, the bestselling author of The Art of the Start and Enchantment, The Art of Social Media is a no - nonsense guide to becoming a social media superstar. By now it's clear that whether you're promoting a business, a product or yourself, social media is near the top of what will determine your success or failure. And there are countless pundits, authors and consultants eager to advise you. But there's no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, facebooking, tumbling and much, much more. Now Guy has teamed up with his Canva colleague Peg Fitzpatrick to offer The Art of Social Media - the one essential guide you need to get the most bang for your time, effort and money. With more than 100 practical tips, tricks and insights, Guy and Peg present a ground - up strategy to produce a focused, thorough and compelling presence on the most popular social - media platforms. They guide you through the steps of building your foundation, amassing your digital assets, going to market, optimizing your profile, attracting more followers and effectively integrating social media and blogging.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business Strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social Media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social Psychology
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Cost, replacement price Price effective from Koha item type Public note
          Main Library Main Library (First Floor, Rack No.04) 2021-08-24 48 377.00 4 316.774 KAW/A 37248 2022-11-07 2022-11-07 377.00 2021-08-24 Books Recommended by Mr. Appasaheb Naikal
Copyright © 2021. Library & Information Centre, Indian Institute of Management Kozhikode
Koha version:19.05.02.000