Lateral marketing
By: Kotler, Philip.
Contributor(s): De Bes, Fernando Trias.
Material type:
TextSeries: .Publisher: New Delhi Wiley India 2003Edition: .Description: 206.ISBN: 8126508582.Subject(s): MARKETING MANAGEMENT--LATERAL MARKETING--MARKETINGUDC classification: 658.8 KOT
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Main Library (First Floor, Rack No.33) | 658.8 KOT (Browse shelf) | Available | 20633 |
Vendor: Futura Books 755 2006-12-22 492 2007-01-05 A MARKETING MANAGEMENT Currency: Rs 329.00 Req by: Dr.K.Unnikrishnan Nair
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