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Ingredient branding: making the invisible visible

By: Kotler, Philip.
Contributor(s): Pfoertsch, Waldemar.
Material type: TextTextSeries: .Publisher: London Springer 2010Edition: .Description: 393.ISBN: 9783642042133.Subject(s): BRANDING-MARKETING--BRAND NAME PRODUCTSUDC classification: 659.127.6 KOT/I
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Item type Current location Call number Status Date due Barcode
Books Books Main Library
(First Floor, Rack No.35)
659.127.6 KOT/I (Browse shelf) Available 27370

Vendor: Segment Book Distributors 996 2010-12-20 31062 2011-01-21 F MARKETING MANAGEMENT Currency: EUR 44.95 Req by: Sreekumar. M.G

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