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Marketing accountability

By: McDonald, Malcolm.
Contributor(s): Mouncey, Peter.
Material type: TextTextSeries: .Publisher: London Kogan 2009Edition: .Description: 8+293.ISBN: .Subject(s): MARKETING-MANAGEMENT--MARKETING--COST EFFECTIVENESS 3UDC classification: 658.8 MCD/M
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658.8 MCD/M (Browse shelf) Available 30130
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658.8 MCD;2/M.8 Marketing plans: 658.8 MCD/I Introduction to marketing 658.8 MCD/M Marketing plans 658.8 MCD/M Marketing accountability 658.8 MCD/M Marketing value metrics 658.8 MCD/M.8 Marketing plans: 658.8 MEE Marketing management

Vendor: Current books 1062 2012-03-27 4 2012-04-10 A MARKETING MANAGEMENT Currency: Rs 995.00 Req by: PROF.SRIDHAR G

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