Consumer brand relationships :Meaning, measuring, managing
By: Fetscherin, Marc ed.
Contributor(s): Heilmann, Tobias.
Material type:
TextPublisher: New York Palgrave Macmillan 2015Description: 273p.ISBN: 9781137427106.Subject(s): Brands-- Consumer relation-- Branding-Marketing-- Relationship marketing-ResearchUDC classification: 658.818 FET/C
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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Main Library (First Floor, Rack No.34) | 658.818 FET/C (Browse shelf) | Available | 35029 |
Vendor: SBD 1301 2016-07-12 47569 2016-07-22 A MARK Currency: BPS 75.00 Req by: PROF.ANANDAKUTTAN
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