Specialty Shop Retailing: How You Can Succeed in Today's Market
By: Schroeder , Carol L.Material type: TextPublisher: USA Henschelhaus Publishing, Inc. 2018Description: 452.ISBN: 9781595985767.Subject(s): Specialty stores--Management | Retail trade--Management | Success in businessUDC classification: 658.87(540) MAL/S.4
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|Books||Main Library (First Floor, Rack No.35)||658.87(540) MAL/S (Browse shelf)||Available||36649|
The joy of retailing : saluting small store success -- New to retail : getting off to a great start -- Bookkeeping 101 : managing store finances -- Shop design : making the most of your space -- Merchandise buying : gathering the goods -- Pricing strategies : capitalizing on your inventory -- Visual merchandising : designing displays that sell -- Stellar service : exceeding customer expectations -- Help wanted : finding and keeping great employees -- Progressive personnel policies : motivating your staff -- Attract more customers : advertising effectively -- Digital media : marketing your brick & mortar store -- Bricks & clicks : maximizing online opportunities -- Productive marketing : creating promotions and events -- Responsible retailing : doing well by doing good -- Coping skills : surviving tough times -- Strategies for success : improving profitability -- What's next : looking to the future.