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Specialty Shop Retailing: How You Can Succeed in Today's Market

By: Schroeder , Carol L.
Material type: TextTextPublisher: USA Henschelhaus Publishing, Inc. 2018Description: 452.ISBN: 9781595985767.Subject(s): Specialty stores--Management | Retail trade--Management | Success in businessDDC classification: 658.87(540) MAL/S.4
Contents:
The joy of retailing : saluting small store success -- New to retail : getting off to a great start -- Bookkeeping 101 : managing store finances -- Shop design : making the most of your space -- Merchandise buying : gathering the goods -- Pricing strategies : capitalizing on your inventory -- Visual merchandising : designing displays that sell -- Stellar service : exceeding customer expectations -- Help wanted : finding and keeping great employees -- Progressive personnel policies : motivating your staff -- Attract more customers : advertising effectively -- Digital media : marketing your brick & mortar store -- Bricks & clicks : maximizing online opportunities -- Productive marketing : creating promotions and events -- Responsible retailing : doing well by doing good -- Coping skills : surviving tough times -- Strategies for success : improving profitability -- What's next : looking to the future.
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658.87(540) MAL/S (Browse shelf) Available 36649
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658.87(540) MAL;1/S Super marketwala 658.87(540) MAL;2/S Super marketwala 658.87(540) MAL/S Super marketwala 658.87(540) MAL/S Specialty Shop Retailing: 658.87(540) VED/R Retail beyond detail: 658.87:681.324 BON/L Leading digital strategy 658.87(73) BUC/C Competition and evolution in the distributive trades

The joy of retailing : saluting small store success -- New to retail : getting off to a great start -- Bookkeeping 101 : managing store finances -- Shop design : making the most of your space -- Merchandise buying : gathering the goods -- Pricing strategies : capitalizing on your inventory -- Visual merchandising : designing displays that sell -- Stellar service : exceeding customer expectations -- Help wanted : finding and keeping great employees -- Progressive personnel policies : motivating your staff -- Attract more customers : advertising effectively -- Digital media : marketing your brick & mortar store -- Bricks & clicks : maximizing online opportunities -- Productive marketing : creating promotions and events -- Responsible retailing : doing well by doing good -- Coping skills : surviving tough times -- Strategies for success : improving profitability -- What's next : looking to the future.

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