Managing business to business marketing communications
By: De Bonis, J. Nicholas.
Contributor(s): Peterson, Roger S.
Material type:
TextSeries: .Publisher: USA NTC Business Books 1997Edition: .Description: 372.ISBN: 0844235954.Subject(s): BUSINESS MARKETING--INDUSTRIAL MARKETING MANAGEMENT--COMMUNICATIONUDC classification: 658.8:366.63 BON;1
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Main Library (First Floor, Rack No.33) | 658.8:366.63 BON;1 (Browse shelf) | Available | 731 |
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| 658.8:366.1 STI/T Think like your customer | 658.8:366.1 ZAL How customers think | 658.8:366.1 ZAL Marketing metaphoria | 658.8:366.63 BON;1 Managing business to business marketing communications | 658.8:366.63 BON;1 Managing business to business marketing communications | 658.8:366.63 SHI Advertising promotion, and supplemental aspects of integrated marketing communic | 658.8(4) HAR European business & marketing |
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