Competitive branding
By: Nilson, Torsten H.
Contributor(s): .
Material type:
TextSeries: .Publisher: New York John Wiley & Sons 1998Edition: .Description: 235.ISBN: 0471984574.Subject(s): COMPETITIVE BRANDING--BRAND DEVELOPMENTUDC classification: 659.127.6 NIL
| Item type | Current location | Call number | Status | Date due | Barcode |
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Main Library (First Floor, Rack No.35) | 659.127.6 NIL (Browse shelf) | Available | 10014 |
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| 659.127.6 MUK;1/B Brand custodian: | 659.127.6 MUK/B Brand custodian: | 659.127.6 NIC/B Brand storm | 659.127.6 NIL Competitive branding | 659.127.6 NIR Private label strategy | 659.127.6 OGU/A Advertising and integrated brand promotion | 659.127.6 OKO/L Luxury fashion branding |
Vendor: Cosmo Books 232 2001-05-31 5706 2001-07-19 F MARKETING MANAGEMENT Currency: USD 23.00 Req by: DR.BHATT
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