TY - BOOK AU - Iyer, Gopalkrishnan R ed. AU - Bejou, David TI - Customer relationship management in electronic markets SN - 8179924459 U1 - 658.818:681.31 IYE PY - 2005/// CY - Mumbai PB - Jaico KW - CUSTOMER RELATIONSHIPS-ELECTRONIC MARKETS--MARKETING MANAGEMENT--CUSTOMER SATISFACTION 4 ER -