TY - BOOK AU - Mahajan, Vijay TI - Africa rising: : How 900 million african consumers offer more than you think SN - 9780132763561 U1 - 339.5(6) VIJ/A PY - 2009/// CY - New Jersey PB - Prentice Hall KW - Investment--Foreign-Africa--International Business enterprises-Africa--Africa-Commerce--Africa-Economic Condition ER -