TY  - BOOK
AU  - Ramaswamy, V.S.
AU  - Namakumari, S.
TI  - Marketing management
SN  - 0333924398
U1  - 658.8(540) RAM 
PY  - 1996///
CY  - Madras
PB  - Macmillan Indian Limited
KW  - MARKETING MANAGEMENT
ER  -