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Marketing strategy and competitive positioning
by Hooley , Graham. Edition: 6th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: UK: Pearson; 2017Availability: Items available for loan:
[Call number: 658.8 HOO/M.6]
(1).
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Marketing whitebook 2018-19: Marketing with leadrship, inclusion & technology
by BW Businessworld. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: India, BW Businessworld, 2018Availability: Items available for loan:
[Call number: 658.8 BWB;1/M]
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Distribution planning and control :Managing in the era of supply chain management
by Ross, David Frederick. Edition: 3Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Springer 2015Availability: Items available for loan:
[Call number: 658.7 ROS/D]
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Entrepreneurial marketing :Sustaining growth all organizations
by Chaston, Ian. Edition: 2Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: UK Palgrave Macmillan 2016Availability: Items available for loan:
[Call number: 658.8 CHA/E]
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Marketing excellence 3 Award-winning companies reveal the secrets of their success
by Burkitt,Hugh. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: UK Kogan c2015Availability: No items available Checked out (1).
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Spanning silos
by Aaker,David A | . Edition: Material type: Text Publisher: Boston Harvard Business School Press 2008Availability: Items available for loan:
[Call number: 658.8 AAK/S]
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Demarketing
by Bradley, Nigel ed | Blythe, Jim ed. Edition: Material type: Text Publisher: London Routledge 2014Availability: Items available for loan:
[Call number: 658.8 BRA/D]
(1).
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Marketing matrix
by Hastings, Gerard | . Edition: Material type: Text Publisher: London Routledge 2013Availability: Items available for loan:
[Call number: 658.8 HAS/H]
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HBR's 10 must reads :On strategic marketing/
by Harvard business review. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston Harvard business review press 2013Availability: Items available for loan:
[Call number: 658.8 HBR/H]
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Strategic sales and sales management
by Cravens, David W. ed | Meunier-Fitzhugh. Edition: Material type: Text Publisher: New York Oxford University Press 2011Availability: Items available for loan:
[Call number: 658.8 CRA/O]
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Marketing management
by Panda, Tapan K | . Edition: 2.0Material type: Text Publisher: New Delhi Excel 2006Availability: Items available for loan:
[Call number: 658.8 (540) PAN/M]
(1).
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Strategic marketing management
by Chernev, Alexander | . Edition: 6.0Material type: Text Publisher: USA Cerebellum Press 2011Availability: Items available for loan:
[Call number: 658.8 CHE/S]
(1).
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Marketing management strategies
by Ferrell, O C | Hartline, Michael D. Edition: 5 thMaterial type: Text Publisher: New Zealand South western cengage learning 2011Availability: Items available for loan:
[Call number: 658.8 FER/M]
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Concurrent marketing
by Cespedes, Frank V | . Edition: Material type: Text Publisher: Boston HBS Press 1995Availability: Items available for loan:
[Call number: 658.8 CES/C]
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Your gut is still not smarter than your head: How disciplined, fact-based market
by Clancy, Kevin J | Krieg, Peter. Edition: 1stMaterial type: Text Publisher: New Jersey; Canada John Wiley & Sons 2007Availability: Items available for loan:
[Call number: 658.8 CLA/Y]
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Profit impact of marketing strategy project
by Farris, Paul W. ed | Moore, Michael J. ed. Edition: Material type: Text Publisher: New York Cambridge University Press 2004Availability: Items available for loan:
[Call number: 658.8 FAR/P]
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Marketing
by Eliashberg, J. ed | Lilien, G. L. ed. Edition: Material type: Text Publisher: Amsterdam North- Holland 1993Availability: Items available for loan:
[Call number: 658.8 ELI/M]
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Business marketing
by Havaldar, Krishna K | . Edition: 3.0Material type: Text Publisher: New Delhi Tata McGraw Hill Education 2010Availability: Items available for loan:
[Call number: 658.8 HAV/B]
(1).
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Business marketing
by Havaldar, Krishna K | . Edition: 3.0Material type: Text Publisher: New Delhi Tata McGraw Hill Education 2010Availability: Items available for loan:
[Call number: 658.8 HAV/B]
(1).
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Business market management (B2B)
by Anderson, James C. [et al.] | . Edition: 3.0Material type: Text Publisher: Noida Pearson 2011Availability: Items available for loan:
[Call number: 658.8 AND/B]
(1).
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Legends in marketing: Jagdish N. Sheth Vol 1
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: No items available Checked out (1).
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Legends in marketing: Jagdish N. Sheth Vol 2
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.2(R)]
(1).
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Legends in marketing: Jagdish N. Sheth Vol 3
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.3(R)]
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Legends in marketing: Jagdish N. Sheth Vol 4
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.4(R)]
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Legends in marketing: Jagdish N. Sheth Vol 5
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.5(R)]
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Legends in marketing: Jagdish N. Sheth Vol 6
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.6(R)]
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Legends in marketing: Jagdish N. Sheth Vol 7
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.7(R)]
(1).
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Legends in marketing: Jagdish N. Sheth Vol 8
by Balaji C Krishnan | . Edition: Material type: Text Publisher: New Delhi Sage Publications 2010Availability: Items available for loan:
[Call number: 658.8 BAL.8(R)]
(1).
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Marketing strategy Vol 1
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.1(R)]
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Marketing strategy Vol 2
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.2(R)]
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Marketing strategy Vol 3
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.3(R)]
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Marketing strategy Vol 4
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.4(R)]
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Marketing strategy Vol 5
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.5(R)]
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Marketing strategy Vol 6
by Cadogan, John W | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 CAD.6(R)]
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Marketing strategy masterclass
by Fifield, Paul | . Edition: Material type: Text Publisher: Amsterdam Elsevier 2008Availability: Items available for loan:
[Call number: 658.8 FIF]
(1).
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Strategic marketing planning
by Gilligan, Colin | Wilson, Richard M S. Edition: 2.0Material type: Text Publisher: UK Butterworth-Heinemann 2009Availability: Items available for loan:
[Call number: 658.8 GIC]
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Key concepts in marketing
by Blythe, Jim | . Edition: Material type: Text Publisher: New Delhi Sage 2009Availability: Items available for loan:
[Call number: 658.8 BLY]
(1).
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Marketing accountability imperative
by Dunn,Michael | Halsall,Chris. Edition: Material type: Text Publisher: San Francisco Jossey -Bass 2009Availability: Items available for loan:
[Call number: 658.8 DUN]
(1).
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Strategic market management
by Aaker, David A | . Edition: 7.0Material type: Text Publisher: New Delhi Wiley India 2005Availability: Items available for loan:
[Call number: 658.8 AAK/S]
(1).
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New age marketing
by Dhar, Upinder et al | . Edition: Material type: Text Publisher: New Delhi Excel Books 2008Availability: Items available for loan:
[Call number: 658.8 DHA]
(1).
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Applied marketing
by Heggde,Githa S | . Edition: Material type: Text Publisher: New Delhi Excel Books 2008Availability: Items available for loan:
[Call number: 658.8 HEG]
(1).
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Marketing genius
by Fisk, Peter | . Edition: Material type: Text Publisher: Chichester Capstone 2006Availability: Items available for loan:
[Call number: 658.8 FIS]
(1).
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Marketing plan
by Cohen William A | . Edition: 5.0Material type: Text Publisher: Wiley 2006Availability: Items available for loan:
[Call number: 658.8 COH]
(1).
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Marketing strategy
by Fifield, Paul | . Edition: 3.0Material type: Text Publisher: Amsterdam Elsevier 2007Availability: Items available for loan:
[Call number: 658.8 FIF]
(1).
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Marketing
by Blythe, Jim | . Edition: Material type: Text Publisher: London Sage 2006Availability: Items available for loan:
[Call number: 658.8 BLY]
(1).
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Business marketing course
by Ford, David [et al.] | . Edition: 2.0Material type: Text Publisher: New York John Wiley & Sons 2006Availability: Items available for loan:
[Call number: 658.8 FOR]
(1).
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Marketing management
by Jayachandran, S | . Edition: Material type: Text Publisher: Excel Books 2004Availability: Items available for loan:
[Call number: 658.8 JAY]
(1).
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Marketing(With CD-ROM)
by Etzel, Michael J | Walker, Bruce J. Edition: 13.0Material type: Text Publisher: Delhi McGra-hill 2007Availability: Items available for loan:
[Call number: 658.8 ETZ]
(1).
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AMA handbook for managing business to business marketing communications
by DeBonis, J. Nicholas | . Edition: 1.0Material type: Text Publisher: McGraw-Hill 1997Availability: Items available for loan:
[Call number: 658.8 BON]
(1).
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Marketing management
by Emmanuel, Mathew | . Edition: Material type: Text Publisher: Kottayam Current Books 2006Availability: Items available for loan:
[Call number: 658.8 EMM]
(1).
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Strategic marketing
by Bowersox Donald J | Cooper Bixby M. Edition: Material type: Text Publisher: New Delhi Tata McGraw-Hill 2004Availability: Items available for loan:
[Call number: 658.8 BOW]
(1).
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When marketing becomes a minefield
by Harvard business publishing corporation | . Edition: Material type: Text Publisher: Boston Harvard business school press 2004Availability: Items available for loan:
[Call number: 658.8 HBR]
(1).
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Marketing management text and cases
by Dolan, Robert J | . Edition: Material type: Text Publisher: Boston McGraw-Hill Irwim 2002Availability: Items available for loan:
[Call number: 658.8 DOL]
(1).
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One stop marketing
by Forsyth, Patrick | . Edition: Material type: Text Publisher: London ICSA Publishing 1998Availability: Items available for loan:
[Call number: 658.8 FOR]
(1).
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Strategic marketing management
by Anderson, Carol H | Vincze, Julian W. Edition: 2.0Material type: Text Publisher: Boston Houghton Mifflin Company 2002Availability: Items available for loan:
[Call number: 658.8 AND]
(1).
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Strategic marketing
by Drummond, Graeme | Ensor, John. Edition: 2.0Material type: Text Publisher: Oxford Butterworh Heinemann 2001Availability: Items available for loan:
[Call number: 658.8 DRU]
(1).
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Contemporary strategic marketing
by Brennan, Ross | Garneau. Edition: Material type: Text Publisher: New York Palgrave 2003Availability: Items available for loan:
[Call number: 658.8 BRE]
(1).
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Marketing success stories
by Cant, Michael ed | Machado, Ricardo ed. Edition: 4.0Material type: Text Publisher: New York OUP 2002Availability: Items available for loan:
[Call number: 658.8 CAN]
(1).
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Mastering marketing
by Brown,Ian Ruskin | . Edition: Material type: Text Publisher: New Delhi Viva 2003Availability: Items available for loan:
[Call number: 658.8 BRO]
(1).
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Six weeks to marketing excellence
by Jay,Ros | . Edition: Material type: Text Publisher: UK Hoder& Stoughton 2003Availability: Items available for loan:
[Call number: 658.8 CMI]
(1).
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Strategic marketing
by Cravens, David W | Piercy, Nigel F. Edition: 7.0Material type: Text Publisher: Boston Mc graw-hill/ Irwin 2003Availability: Items available for loan:
[Call number: 658.8 CRA]
(1).
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High-impact marketing on a low-impact budget
by John Kremer | Daniel McComas. Edition: Material type: Text Publisher: Mumbai Jaico 1999Availability: Items available for loan:
[Call number: 658.8 JOH]
(1).
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Marketing management
by Czinkota | . Edition: 2.0Material type: Text Publisher: New Delhi Vikas 2002Availability: Items available for loan:
[Call number: 658.8 CZI]
(1).
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Marketing management
by Cravens | Woodruff. Edition: Material type: Text Publisher: New Delhi A I T B S 2002Availability: Items available for loan:
[Call number: 658.8 CRA]
(1).
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Contemporary marketing
by Boone, Louis E | Kurtz, David L. Edition: 10.0Material type: Text Publisher: Fortworth Harcourt college 2001Availability: Items available for loan:
[Call number: 658.8 BOO]
(1).
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Marketing management and strategy
by Doyle, Peter | . Edition: 3.0Material type: Text Publisher: London Prentice Hall 2002Availability: Items available for loan:
[Call number: 658.8 DOY]
(1).
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Marketing management
by Chatterjee, B K | . Edition: 4.0Material type: Text Publisher: Jaico Publishing House 2002Availability: Items available for loan:
[Call number: 658.8 CHA]
(1).
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Marketing and entrepreneurship in SMEs
by Carson,David | McGowan. Edition: Material type: Text Publisher: Londun Financial times /Prentice Hall 1995Availability: Items available for loan:
[Call number: 658.8 CAR]
(1).
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Market-based management
by Best, Roger | . Edition: 2.0Material type: Text Publisher: New Jersey Prentice Hall 2000Availability: Items available for loan:
[Call number: 658.8 BES]
(1).
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Marketing strategy and competitive positioning
by Saunders, Hooley | . Edition: 2.0Material type: Text Publisher: Europe Prentice Hall 1998Availability: Items available for loan:
[Call number: 658.8 HOO]
(1).
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Marketing management in the 21st century
by Capon, Noel | Hulbert, James M. Edition: Material type: Text Publisher: New Jersy Prentice Hall 2001Availability: Items available for loan:
[Call number: 658.8 CAP]
(1).
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Strategic market management
by Aaker, David | . Edition: Material type: Text Publisher: John wiley & Sons Availability: Items available for loan:
[Call number: 658.8 AAK]
(1).
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Marketing
by Baker, Michael J | . Edition: Material type: Text Publisher: London Routledge 2001Availability: Items available for loan:
[Call number: 658.8 BAK.4(R)]
(1).
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Marketing
by Baker, Michael J | . Edition: Material type: Text Publisher: London Routledge 2001Availability: Items available for loan:
[Call number: 658.8 BAK.4(R)]
(1).
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Marketing
by Baker, Michael J | . Edition: Material type: Text Publisher: London Routledge 2001Availability: Items available for loan:
[Call number: 658.8 BAK.4(R)]
(1).
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Marketing
by Baker, Michael J | . Edition: Material type: Text Publisher: London Routledge 2001Availability: Items available for loan:
[Call number: 658.8 BAK.4(R)]
(1).
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Marketing
by Baker, Michael J | . Edition: Material type: Text Publisher: London Routledge 2001Availability: Items available for loan:
[Call number: 658.8 BAK.4(R)]
(1).
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Strategic market management
by Aaker, David A | . Edition: 5.0Material type: Text Publisher: John Wiley & Sons, Inc. John wiley 2000Availability: Items available for loan:
[Call number: 658.8 AAK]
(1).
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Marketing
by Jain, Subhash C | . Edition: 6.0Material type: Text Publisher: 2000Availability: Items available for loan:
[Call number: 658.8 JAI;1]
(1).
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Using market knowledge
by Deshpande,Rohit | . Edition: Material type: Text Publisher: New delhi sage publication 2000Availability: Items available for loan:
[Call number: 658.8 DES]
(1).
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Marketing Management
by Darymple, Douglas J | . Edition: 7.0Material type: Text Publisher: New York John Wiley & Sons 2000Availability: Items available for loan:
[Call number: 658.8 DAL]
(1).
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Strategic marketing management cases (With Floppy Disk)
by Cravens,David W | . Edition: Material type: Text Publisher: Boston Irwin McGraw-Hill 2000Availability: Items available for loan:
[Call number: 658.8 CRA]
(1).
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Marketing management
by Boyd, Harper | . Edition: Material type: Text Publisher: Boston Irwin/ McGraw-Hill 1998Availability: Items available for loan:
[Call number: 658.8 BOY]
(1).
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Consumer psychology for marketing
by Foxall Gordon | Brown. Edition: 2.0Material type: Text Publisher: London ITP 1998Availability: Items available for loan:
[Call number: 658.8 FOX]
(1).
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Marketing management
by Bagozzi, Richard P | Rosa, Jose Antonio. Edition: Material type: Text Publisher: London Prentice-Hall International, Inc. 1998Availability: Items available for loan:
[Call number: 658.8 BAG]
(1).
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Modern marketing management
by Chandrasekharan Nair, K | Jose Paul. Edition: Material type: Text Publisher: Bombay Himalaya Publishing House 1996Availability: Items available for loan:
[Call number: 658.8 CHA]
(1).
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Mastering marketing
by Foster, Douglas | Davis, John. Edition: 3.0Material type: Text Publisher: Houdmills Macmillan 1994Availability: Items available for loan:
[Call number: 658.8 FOS]
(1).
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Market-based management
by Best, Roger J | . Edition: Material type: Text Publisher: New Jersy Prentice-Hall 1997Availability: Items available for loan:
[Call number: 658.8 BES]
(1).
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Competitive positioning
by Hooley, Graham J | . Edition: Material type: Text Publisher: New York Prentice Hall 1993Availability: Items available for loan:
[Call number: 658.8 HOO]
(1).
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Marketing management
by Guiltinan, Joseph P | Paul, Gordon W. Edition: 6.0Material type: Text Publisher: New york The McGraw-Hill Companies, Inc. 1997Availability: Items available for loan:
[Call number: 658.8 GUI]
(1).
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