000 00586nam a22001937a 4500
999 _c46186
_d46186
008 200506b ||||| |||| 00| 0 eng d
020 _a9781138310025
082 _a658.818 PAL/R
100 _aPalmatier, Robert W.
245 _aRelationship marketing in the digital age
260 _aLondon
_bRoutledge
_c2019
300 _a244p.
440 _aRoutledge studies in marketing
500 _aIncludes bibliographical references and index.
650 _aRelationship marketing
650 _aMarketing--Technological innovations
650 _aCustomer relations
942 _2udc
_cBK